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Child’s Play

Selling ebooks to kiddies is anything but...

In the flurry of e-book and print books sales stats, we know for certain that the children’s market does not conform to the wider market’s results. Still a predominantly print-based market it is the only one of the four major BookScan categories to have year-on-year growth.

Yet digital is having a big impact on the children’s entertainment space. Children have access to mobile phones, games consoles, TVs and tablets and they are being stimulated and distracted like never before.

On The Naked Book we asked two children’s publishing experts for a drill-down. Is ePub3 the way forward for illustrated children’s books? Or should publishers focus on re-imagining their books as apps?

Lindsey Mooney, UK vendor manager for Kobo, talked about the company’s exclusive research based on Kobo customers: specifically how parents and children were reading digitally.

Eric Huang, director, new business & IP acquisitions at Penguin Books, talked e-books, apps, and how Penguin was redefining what it means to be a book publisher.

Presented by Philip Jones, Editor of The Bookseller, assisted by Sam Missingham.

Also in this series

Tête à tête with Faber’s Stephen Page

The illuminati of the book business

There’s A Hole In My Sock Puppet

Sock puppets of the world look on

In The Land Of The E, The Glassy-Eyed Are King

Amazon is a huge shark, threatening everyone

The E-Book In The Library

It's the debate that is well overdue

The Great Amazon Debate

To boldly colonise the entire infrastructure of consumption

The Broadcast Takeover

The writer's platform has to grow in as many ways as possible

Face The Bafflement And Do It Anyway

Bafflement is the new norm
Benjamin Button?

Hang On A Minute That’s My Work You Are Talking About

When will the real world catch up with the internet ?

Something Innovative This Way Comes

Drinking is not mandatory. Ambition is.

The Porn Supremacy

Four pence in every pound spent on book last week went on 50SoG
Shiny, Happy, Publishing People

Shiny, Happy, Publishing People

There Are Happy Beautiful People Working In Publishing, Too

Bringing Up Baby

Launching a web-world is like giving birth

Digital Rights Moratorium (or How We Learned To Mom-Proof E-Books)

You cannot prove that the pirate is a bona fide customer